5 Steps to Finding the Best Internet Service Provider for Your Business

A strong internet connection is important for any kind of business wanting to succeed in today’s competitive market arena. But searching for the best plan is a challenge, especially when you are just starting out in your field.

Once you start a business, there are plenty of things to organize. Whether your business is located in an office or at home, you have to make sure that everything is operating smoothly. And since your business will most likely depend on uninterrupted internet service to function, you must make finding the best internet service provider a priority.

Here is a step-by-step guide to help you find the right internet service provider:

Step 1: Understand the Different Business Internet Packages

Although all plans will enable internet connection for a certain price, not all of them will work the same way. Cable, digital subscriber line (DSL) and fiber optic providers are common in urban areas and cities, but most businesses rely on satellite service in less populated areas.

Understanding the differences among these internet options will help you identify which type will best meet your internet needs.

●   DSL

DSL makes use of local phone lines to provide high-speed internet. As compared to a dial-up service, DSL makes use of separate frequencies for internet and phone. Therefore, you can use both of them at the same time.

Of all the broadband options, DSL is considered the most affordable yet the slowest. The actual download speeds are often slower than the speeds that most providers advertise, which is not the case with fiber optic or cable.

●   Cable

Cable internet service makes use of cable wires to deliver internet. It tends to be more reliable than DSL. Depending on the package you get, it may be faster than fiber optic. But cable internet might not be available in your area – if there is, there might only be one provider.

●   Fiber Optic

Fiber optic is the fastest internet option. It trumps other broadband options when it comes to upload speed. But this option is not as widely available as the other internet service options since it does not use existing telephone or cable lines.

Instead, new fiber optic cables must be installed for it to deliver high-speed internet. These cables make use of tiny and light glass fibers to receive and send data.

●   Satellite

Satellite internet service can be slower and more expensive than other options. However, it can only be your choice if your business is in a rural area. It usually performs better than dial-up.

Also, it does not use a phone line, so you can freely use your landline even when you are connected to the internet.

 

Step 2: Determine What You Need in a Plan to Successfully Run Your Business

Determining what your business needs will have a direct impact on the amount of bandwidth your business data plan should have. Some of the important considerations include:

• Will you be uploading or downloading files into the cloud?
• Will you be sending and receiving emails regularly?
• How often will you need to open Skype or stream videos?
• What is the size of the files you will be dealing with?

You can use usage calculators online to determine your bandwidth needs. You may also get the services of an IT or telecommunications professional to help you out with this.

 

Step 3: Ask Questions

Most internet service providers will present perfect-world situations where nothing falters or breaks down. But in reality, things won’t always run smoothly. Outages and drop-offs in service will occur at some point. So it is crucial for you to know how the service providers will handle such situations before you commit.

Here are some questions you must ask a provider:

• Do they employ local service technicians?
• How many subscribers are sharing a connection?
• How many hours do they lose to downtime every year?
• Will the customer service centers be open 24/7?
• What is the average hold time for clients who need help?

 

Step 4: Discuss the Data Cap

Data caps refer to the threshold at which the provider may start charging you if you go over your maximum in a billing cycle. Some providers have data caps while others don’t, so be sure to find out before working with any provider.

 

Step 5: Know What You’re Paying For

Apart from the data cap, you should also consider added expenses like equipment and hardware. Some internet providers offer these as part of the package while others don’t. So make sure that you understand what is included in the quote they’ve given you.

Reputable providers are upfront with such information. Also, they usually have a feedback form that allows their clients to send reviews so they can improve their services.

Once you have chosen the best plan and have it in place, you can look forward to reliable, speedy internet. The last thing you want, especially when your business is starting out, is to let your customers down because this will tarnish your reputation. By working with the right internet service provider and choosing the right package, the risk of this happening will significantly be minimized.

 AUTHOR BIO

Azhar Abulhamayel is the Head of Marketing – National Segment and High Value at Zain KSA. The company was the first operator in the Middle East to commercially launch the 4G/LTE network. Zain serves +10M customers, has extended its network coverage to 94% of the population, and attracts thousands of new customers daily.