10 Interesting Trends for Web Design for 2020

18 Aug 2020 Blog

The world that we live in today, it is imperative for any business to have a flawless and a ‘responsive’ website. A good website is responsible for nearly 95% of the first impression that people form about a company or a brand.

Websites have seen a complete makeover from the time of its inception. From providing basic information about an organization or a brand to now providing a platform to communicate with its users, engaging them, making them a part of the brand story to achieve higher awareness and higher sales.

Good web design is essential as it has a direct correlation with how a brand is perceived by its audience. For some companies, it plays a vital role as it is the only component leading to their growth and expansion.

Web design trends are evolving all the time. Incorporating the latest web design trends will ensure a modern and updated site. Web Design Trends 2020 is an absolute mixture of minimalism, bold typography to using ever-evolving high tech technology to take the website experience to the next level.

10 Web Design Trends for 2020

  1. Dark Mode: this trend was followed in 2019 and has stayed on and made its way into 2020. Dark mode designs are modern and make design elements stand out more, thereby creating a higher contrast ratio. Offering an elegant and sleek layout to having a positive impact on battery life and energy consumption, the dark mode has benefits of reducing the strain to the eyes by reducing the use of light pixels which lowers the brightness of the screen.
  2. Minimalism: is one of those classic web design trends that never seems to fade. This trend has even more relevance today as the attention spans are becoming shorter and so are the screen sizes. The main focus remains on the core features of the website rather than the visual appearances. The less a user has to think about moving around the website, the more attention they will pay to content. Photos and videos are an effective way to influence users with the use of minimal text.
  3. 3D Elements: one of the most alluring elements of web design that make a website more fun, engaging, and keep the visitors stay longer are the 3D elements. In 2020 more immersive 3D web designs will be seen creating higher engagement than ever before. The level of realism and depth that can be achieved is inaccessible by any other digital technology. This will especially hold true for e-commerce where such design will be used to present a product.
  4. Artistic Illustrations: the purpose of an illustration is to tell a story to the audience, to capture their attention, and help them visualize aspects of the product or service. Different styles of illustrations for web designs are a trend in 2020. It will not only combine art and design but will also look at aesthetics and photos. It is important to keep in mind to match the style of illustrations and graphics with the brand personality.
  5. Luminous Colour Scheme: use of futuristic colour schemes in the form of bold colour pairings to make the web designs come alive on screen are trending for 2020. A mix of colours like dark neon, hues of blue and purple and hot pink give a glowing feel.
  6. Black and White: web designs with the black and white theme have always been a trend as they have a very classy and elegant feel to it. Websites following this trend in 2020 are often minimalist with bold typography and artistic photographs or illustrations.
  7. Frames of White Spaces: bleed layouts have been a trend for a while but now web designers are doing away with it and are leaning more towards the use of solid structures and devising ways to use white space to give more structure to the designs and making use of clean frames for design stability. This enables the visuals to shine creating a sense of order to the website.
  8. Shadows, Layers, and Floating elements: are all about creating depth. Soft shadows and floating elements add interesting elements and depth to the page by giving it a 3D lite look. These can also be used in the text and photos. Layering multiple elements such as images, icons, videos, text can lead to a web presentation with an undisturbed flow. These elements create a sharp contrast from the classic flat design by giving the design a light feel as if the elements are floating over each other.
  9. User Triggered Animations: a growing trend in web design is having animation triggered by an input or action by the visitor. This is a very exciting feature and adds a new dimension to the webpage.
  10. Voice capable interfaces: voice search is taking over search on a website. This is possible now through AI and voice user interface technology. It becomes imperative for a website to have voice capable interface since voice search for search. It adds more functionality to the website and is extremely helpful for people with disabilities.

End of the day, websites should tell compelling stories through their design and content to engage and convert visitors into loyal customers.

The year 2020 is set to be a year of diversity when it comes to the trends dominating the web design. Trends are more futuristic than they have ever been to. This year will see the development of web designs being technology-driven apart from being eye-catching through the use of visuals, colours, and 3D effects and some of the old trends being reinvented to cater to the new styles. Web designers will have an array of choices to create an attention-grabbing web experience.

UI and UX – Two pillars of web design

17 Aug 2020 Web design

With the growth and evolution of technologies and procedures, web applications and websites have seen a complete makeover. What used to be a static medium has now evolved into a very rich and interactive experience. Every business that has a website needs to ensure that it is engaging and updated at all times. Making an outstanding first impression with effective use of the technology available is paramount in keeping the users connected and engaged to achieve the end objective of them buying the product or services being offered over its competitors.

Although two different facets, User interface, and User Experience are directly related to each other. A good user interface is critical for the success of a website and can be achieved by being a part of the wider user experience process. UI is the essence of all user experiences. It is mainly focused on the experience of the user when they use a website.

Let us delve a little deeper into User Interface and User Experience individually to get a better understanding of both.

User Interface

User Interface is the point at which the user interacts with the website. To achieve effective UI, the user experience should be seamless and it should achieve the maximum desired outcome with the minimum effort on the part of the user.

To achieve a great UI some important steps should be kept in mind.

  • Clarity of vision- the clarity of vision for interface design is of prime importance to know how the user’s needs and expectations will be met. It will also help you as a company communicate who you are, what you want to do, and what makes you stand out from your competition.
  • Goal Centric Design– the goal of the UI should be focused on satisfying the need of the target audience. Defining the personas, scenario planning and in-depth study of experience maps should be done to understand how the personas will interact with the website.
  • User-friendliness- the first encounter of the user with the interface should lead them through simple steps to achieve their goals. This can be achieved through the design layout, keeping the flow of content simple and consistent, and a call for action.
  • Assistance- the interface should help and guide the user. The design should be such that it helps the audience to intuitively locate exactly what they are looking for and provide constructive feedback after the completion of the task by the user. The feedback should make them feel comfortable and confident thereby enabling them to develop trust in the brand.
  • Recoverability– the interface design should be such to allow the users to repair their faults ranging from edition capabilities for already stored information to the restoring things to a previous state.
  • Call to Action– Carefully selected and well-placed Call to Action buttons make a significant difference. As long as the users are guided properly, the push is not required.

By investing in a good UI, the company can achieve its vision to truly understand their customer. They will have the ability to convert users into customers and retaining them, thereby outperforming their competition. This will lead to their customers gaining confidence. Engaging with a website should be a pleasure for all its users.

User Experience

User Experience is how the user feels when they interact with the website. A good UX should appeal to a range of different emotions, be easy to use at the same time, and should be engaging. The best thing for a company to do is to deliver exceptional UX is to step into the shoes of its target users and get a deeper understanding of the needs, wants, and expectations from the product of service.

To achieve a remarkable UX certain steps to be kept in mind

  • Simplicity– the website should not only be visibly appealing but the most important elements for a good UX are clarity and ease to use. The site should achieve its goal by providing engaging, relevant, and valuable information through its UI to the direct or redirected traffic to the website from search engines.
  • Consistency-The design layout should be consistent across all pages to assist a user to find the information they are looking for. A consistent design enhances the user experience and enables them to navigate the site effectively and quickly.
  • Standard and Minimal Design Pattern- tried and tested trends should be followed when it comes to designing the layout of the website and its navigation.

The key information should be put across most adequately and long body text should be avoided.

  • Structured Content – arranging and grouping of the information required to put out on each page of the website should be done to give it a consistent and standard structure to ensure its visibility once the user is on the page.
  • Personalization-A standard UX design will not work for every user. Users look for experiences that are tailor-made for their needs. Examples of this can be seen with Amazon and its product recommendation system which is aligned with purchase history and previous search. Personalization makes a user feel like the UX is designed just for them and this can have a great influence on customer engagement and retention.

A good UX is easy to understand, navigate, and interact with. It provides the user with the information/ service they are looking for in a pleasing and presentable manner. It leads to higher productivity and increased sales for the company and higher customer satisfaction for the users. It also serves the company in gaining new customers and retaining existing ones.

The primary objective of any business is making money which can be achieved through higher sales and growth of the business. Both UI and UX play a vital role in achieving the objectives by enhancing the user experience and customer satisfaction. Catching a user’s attention in a very short span of time is the key when the competition is intense.

A good UI/UX design helps in gaining the confidence of the user providing them with what they are looking for.

 

Are You Ready for Cyber Monday?

9 Aug 2020 Uncategorized

With Cyber Monday fast approaching, you need to be ready to take on the challenge of bagging those top bargains that you are after. We all know that there are bargains up for grabs on one of the biggest shopping days of the year. However, you need to keep your cool and not be swamped by the situation – as it can get crazy out there! So, here are some top tips to help you negotiate your way through one of the toughest shopping days of the year. Happy Hunting!

Be Patient

Do not jump at the first thing that comes along! As the day continues, most retailers will change the prices – but be warned, when they do, items might out quicker. Stick the product in your basket, this will keep your product safe until you find the lowest price. If you are about to pay, and the price drops – do not panic, just empty your basket and put the item back into your basket at its new price. This helps you get the discount price. As you wait for the right price, you could pass the time at Magical Vegas Online. Feel free to play some top slots as you wait for the right price!

Returns

Always remember if you buy something and you are not happy with it, you have got 14 days to return it. You will also be entitled to a full cash refund as well. However, you may have to pay to return the item in some instances. If the seller has not made it clear that you must pay for packaging, then you will be able to return it for free! Also, it is a good idea to pay for items over £100 with a credit card. This will give you an added layer of protection if something goes wrong with the retailer or if your item does not arrive.

Use Your Bookmarks

As you browse the sites looking for a bargain, then don’t forget to keep a record of the sites that have the items you are after – do this by using your bookmarks. This is the best way to keep a track of everything – especially if others have asked you to do some shopping for them. You should start by creating folders with all your favourite sites in it. This will take you directly to the retailers on the big day – so, there will be no delays!

Get Newsletters

Newsletters are an excellent way to get the inside track when it comes to big sales and promos. These will let you know exactly what the retailer is planning and what will be available. All you need to do to have this valuable resource is sign up at your favourite site. It could be worth your while sorting through all this flyers and emails to see what you can pick up on Cyber Monday. It will not take long to find what you are looking for!

ONLY Webinars Announces ‘How to Win High-Value Business Using LinkedIn’ Webinar

8 Aug 2020 News

ONLY webinars will be hosting a webinar titled, ‘How to Win High-Value Business Using LinkedIn’ on Tuesday 25 August 2020 at 11 am UAE Time. The webinar is presented by Neeraj Shah – Founder & CEO, Titan Mastermindz LLP.

In this dynamic 60-minute free-to-attend webinar, participants will discover:

● The key principles to rapidly become influential on LinkedIn.
● 5 most important parts of a killer LinkedIn profile.
● The smartest way to engage prospects so they quickly like, know, and trust you.
● How to turn connections into a lucrative pipeline of dream clients.

Neeraj Shah is a LinkedIn expert & a social selling strategist. For the last 16 years, he has been working with entrepreneurs to use business networks to multiply their influence, income, and impact in their chosen niche. He grew BNI India, a business networking group from zero to 10,000 entrepreneurs across 28 cities in India. He helped these entrepreneurs use business networking to generate over US$450 million in revenue. He is the co-author of the BNI Handy Guide to Networking and a contributing author to the #1 Wall Street Journal Bestseller – Masters of Success.

Neeraj runs Masterminds to power successful entrepreneurs to digitally pivot, amplifying the performance of their business while tearing down the barriers holding them from going to the next level.

According to Neeraj, “During this webinar, I will empower entrepreneurs to unlock the power of LinkedIn and show them 3 simple steps to create a lucrative pipeline of high-value clients right now.”.

The webinar will be hosted and moderated by Sharad Agarwal, Founder of ONLY webinars. Sharad Agarwal, added – “Some of the world’s most successful business leaders are also incredible at building relationships. In today’s post COVID economy, webinars and virtual summits are instrumental in connecting people across geographies in a more empathetic way. This webinar will enable entrepreneurs to grow their business network by leveraging new contacts to open cross border opportunities.”

Those interested in attending this webinar can register online at https://us02web.zoom.us/webinar/register/WN_J-7aDVIDT6m0IemY5yW3eQ

About ONLY webinars

ONLY webinars is the new WaaS venture launched by Cyber Gear to assist organisations in the region to design, host, and promote webinars online.

Webinars are ideal for boosting brand awareness and legitimacy, turning prospects into customers, and increasing revenue. Most businesses have turned to online platforms to communicate effectively with their stakeholders. All touchpoints of communication are becoming contactless and webinars offer a great way to promote products and services online.

For more information, contact:
Sharad Agarwal
Founder
ONLY webinars
04 3312627
0506449103
info@onlywebinars.com
https://www.onlywebinars.com

UX and UI Trends

8 Aug 2020 Blog, Uncategorized

Consumers are now smarter than ever before. They demand websites to download in a jiffy. They expect to find what they are looking for within seconds – on their chosen device.

The UI/UX interface needs to fulfill these expectations. The challenge for designers is to pre-empt what customers expect when they visit your digital touchpoints.

Those that design with the ‘customer-first’ principle will eat their cake, and yours too if you are not smart enough!

In a post COVID economy, with WFH and social distancing the norm, it is imperative to embrace new technologies. The way we interact using virtual reality and virtual meetings, frictionless design, and seamless integration of technologies will shape everyday life.

‘Keep it simple’ is going to remain the mantra for design. Cluttered webpages are a big no-no. TMI (Too Much Information) is hard to consume in an ‘always-on’ world. You always need to stand out from the crowd.

The user experience needs to be memorable. Content that engages and is original will build client stickiness and brand loyalty. Use explainer video’s sparingly to explain the key benefits of your offerings.

Using analytics to understand clients’ browsing patterns can help design an effective site map and navigation structure. What gets measured gets managed. The funnel approach with a clear call for action always works.

Understanding consumer behavior through heat maps and digital mapping can assist in designing a personalized user experience. Use feedback surveys to fine-tune the user experience and deliver to customers what they want.

AI-powered interactive conversational bots are becoming a new norm. Any technology to guide and nudge the user can assist in closing the deal.

Finally, all designers need to think holistically about UI/UX and create seamless experiences as customers move from platform to platform on their buying journeys.

ONLY Webinars Launches ‘CrisisPreneurship of Time’ Webinar

26 Jul 2020 News

Dubai, UAE – 26 July 2020: On this Wednesday 29 July at 11 am (UAE time), ONLY webinars will be hosting a webinar titled, ‘CrisisPreneurship of Time’. The webinar is presented by Brig Sushil Bhasin based in Mumbai, India. Brigadier Sushil Bhasin is a time investment strategist and a TEDx speaker. He served the Indian Army for 34 years.
For the past 15 years, he has served the corporate community with over 600 Leadership and Team Building Outbound Camps and Indoor workshops. He is known for his passion, energy, and result-focused sessions. As a virtual presenter, he is conducting his 73rd webinar in the COVID19 environment. Brig Bhasin is an author of five books including ‘Million Dollar Second’ published by CNBC.
According to Brig Sushil Bhasin, “I am super excited to present this webinar for the first time to the Gulf audience. I will be sharing my life experiences with the participants to help them put a premium on their time. I will be highlighting five time investment strategies that can accelerate the growth of individuals and organisations alike.”
The webinar will be moderated by entrepreneur & author, Gautam Ganglani of Right Selection who is no stranger to Dubai. For over 20 years, Gautam closely worked with world renowned authors and global thought leaders like Marshall Goldsmith, Ron Kaufman & Jack Canfield to name a few, and has expanded the business operations from Dubai to Mumbai in 2019.
Sharad Agarwal, the Founder of ONLY webinars added, “Time is free and at the same time priceless. How we invest our time will define our future. Clearly, Brig Sushil Bhasin is on a mission to create a world conscious of time as a vital resource. We welcome him to our shores and are confident that he will shape the mindsets of participants in achieving their goals with an abundance of optimism and passion.”
Those interested in attending this webinar can register online at https://www.onlywebinars.com
About ONLY webinars
ONLY webinars is the new venture launched by Cyber Gear to assist organisations in the region to design, host, and promote webinars online.
Webinars are ideal for boosting brand awareness and legitimacy, turning prospects into customers, and increasing revenue. In the post COVID economy, most businesses have turned to online platforms to communicate effectively with their stakeholders. All touchpoints of communication are becoming contactless and webinars offer a great way to promote products and services online.
For more information, contact:
Sharad Agarwal
Founder
ONLY webinars
04 3312627
0506449103
info@onlywebinars.com
https://www.onlywebinars.com

What Are the Benefits of Artificial intelligence?

13 Jul 2020 News

AI is slowly becoming part of everyday life. We are becoming ever more reliant on it from transport, healthcare, the internet, are more. As we know, AI is the ability of a computer to learn and absorb new information to develop its intelligence and think for itself. The potential of AI is huge and when it reaches its full capacity. It will change the world forever, alter the workforce, and much more. If we remove the Sci-fi and all the myths surrounding AI, it will prove to have great benefits for all mankind – but what are they?

Reducing Harm to Humans

AI would be the perfect tool for keeping humans out of harm’s way. For example, using an AI robot to do harmful or dangerous jobs that cause great risk to humans.  This could include things like space travel, construction, bomb disposal, underwater research, and mining deep under the ground where it could be difficult for humans to breathe or, they could be facing high temperatures. AI could also be used in radioactive power plants – this could reduce exposure to radiation for those who work there.

Better Working Hours

With the introduction of AI into the workforce, this would mean workers who never get tired. Employers would be able to open 24 hours a day, 7 days a week! Employers would not have to worry about breaks, holidays, and sickness – an uninterrupted workforce. Although, many would argue that this would make humans in the workforce redundant. Many businesses would see Artificial Intelligence as an irresistible proposition.

Powerful Computers

AI will bring better computers which will be even more powerful and easier to use. They will provide the user with new and improved interfaces, provide users with a system that is excellent at problem- solving, and be able to store and retrieve information quickly and accurately. AI computers will be able to process information into greater knowledge. They will able to process information better so that they do not become overloaded.

Quick Thinking

AI is very good at making decisions on its feet. It can make decisions quickly and carry out actions faster than humans. A machine that is programmed to focus on the task at hand it doesn’t make decisions based on emotion and practicality – removing these factors delivers results faster, offering better results and efficiency

Reducing Human Error

Human error is a constant factor, it is found in everyday life and is taken into consideration. In the case of a computer, it is rare that a mistake will be made when programmed properly. AI uses algorithms to perform actions or commands – thus, cutting down the margin for error. For instance, random number generators are important in slot games, especially at Aspers.com, the RNG is important as it ensures a fair play among the users and cannot be altered.

So, there you have it… Forget about killer robots and the collapse of society. As you see, Artificial intelligence offers an abundance of possibilities and benefits for all of mankind to enjoy.

ONLY Webinars Receives Warm Reception From The Industry

11 Jul 2020 News

Dubai, UAE – 11 July 2020: Just 6 weeks in business, ONLY webinars has had a busy opening. The ‘Webinars As A Service’ (WAAS) platform is hosting and promoting a bunch of webinars this week.

– The Video Content Creation Formula by Reim El Houni on Saturday, 11 July at 4 pm UAE time

– Making that giant leap for humankind: The imminent Hope Probe Mission to Mars on Saturday, 11 July at 7.30 pm UAE time

– Dialogues on the Art of Fashion: How Fashion’s New Focus Will Reignite The Runway on Tuesday,14 July at 6 pm UAE time

– Green Recovery, Energy Transition, and Gender Diversity: Improving gender equality and diversity across the energy sector on Wednesday, 15 July at 5 pm UAE time

– How to Drive Returns in a Volatile Market by Reuters Events on Wednesday, 15 July at 8 pm UAE time

– Meltwater Digital Summit – PR meets Marketing on Thursday, 16 July at 1 pm UAE time

– How to build a New Client Engine for Your Business on Thursday, 16 July at 6 pm UAE time

According to Sharad Agarwal, Founder of ONLY webinars, “We have been fortunate to have received an overwhelming response from UAE based organisations for the ‘Webinars As A Service (WAAS)’ concept coined by us. Last week we hosted a successful Q&A webinar for Adam Vital Hospital where the audience got to ask their questions in real time to an illustrious panel of doctors. The event was moderated by James Piecowye, a well known media personality based in Dubai. This week we are promoting 7 webinars that cover a range of interesting and engaging topics.”

All the webinars are free to attend and participants can register online at www.onlywebinars.com

About ONLY webinars

ONLY webinars is the new venture launched by Cyber Gear to assist organisations in the region to design, host, and promote webinars online.

Webinars are ideal for boosting brand awareness and legitimacy, turning prospects into customers, and increasing revenue. In the post COVID economy, most businesses have turned to online platforms to communicate effectively with their stakeholders. All touchpoints of communication are becoming contactless and webinars offer a great way to promote products and services online.

ONLY webinars is presently offering the following specific services:

  • Select a topic of interest
  • Provide speakers, hosts, and moderators
  • Invite the target audience
  • Promote on social media
  • Prepare the presentations
  • Host the webinars
  • Create ‘evergreen content’
  • Post webinar follow-ups

For more information, contact:

Sharad Agarwal

Founder

ONLY webinars

0506449103

info@onlywebinars.com

https://www.onlywebinars.com

Cyber Gear Launches 4.0 Revolution Web Portal

22 Jun 2020 News

Dubai, UAE – 22 June 2020: Cyber Gear has launched a new portal to showcase the technologies shaping the Fourth Industrial Revolution.

According to Sharad Agarwal – CEO of Cyber Gear, “We stand on the brink of a technological revolution that will fundamentally alter the way we live, work, and relate to one another. In its scale, scope, and complexity, the transformation will be unlike anything we have experienced before.

The Fourth Industrial Revolution is characterized by the fusion of the digital, biological, and physical worlds, as well as the growing utilization of new technologies such as artificial intelligence, big data, cloud computing, blockchain, robotics, 5G, 3D printing, the Internet of Things, face recognition and biometrics. These advanced technologies have ushered in a new era of economic disruption. This web portal we believe will accelerate the speed of adoption of new technologies in our region.”

In today’s omnichannel world, it is imperative for business owners to stay abreast with new technologies that offer a competitive advantage over other players in the industry.

When compared with previous industrial revolutions, the Fourth is evolving at an exponential rather than a linear pace. Moreover, it is disrupting almost every industry in every country. And the breadth and depth of these changes herald the transformation of entire systems of production, management, and governance.

The possibilities of billions of people connected by mobile devices, with unprecedented processing power, storage capacity, and access to knowledge, are unlimited.

The 4.0 Revolution website can be accessed at https://www.cybergear2.com

For more information, contact:

Sharad Agarwal

Cyber Gear

Dubai, UAE

Tel: 04 3312627, 0506449103

Email: info@cyber-gear.com

https://blog.cybergearnetwork.com

Performance Marketing Webinar To Highlight Google Trends Affecting Businesses in UAE

13 Jun 2020 Uncategorized

Dubai, UAE – 13 June 2020: Cyber Gear and Digitly are jointly organizing the webinar entitled, “Growing Online During A Global Pandemic Even If Everyone Else Seems To Be Failing” on 16 June at 11 am (UAE Time).

The webinar is going to cover 15 niches and topics that more than 10x’d in the UAE due to COVID-19 over the last 3 months, and how companies can use them to grow their business exponentially.

The webinar will be presented by Andre Cruz, the co-founder that has helped several multinational clients pivot and succeed during the pandemic and will share some of the techniques that are working nowadays, these techniques worked both for clients with both small or 7-figure advertising budgets along with technology that should be used to effectively monitor and direct your performance throughout the storm.

Nicolas Castanheira, Co-Founder & Head of Growth of Digitly (https://wearedigitly.com) , based in Dubai stated, “We are excited to co-host this webinar for clients in the region and hope they will benefit from our proprietary technology for performance marketing”.

Sharad Agarwal, CEO of Cyber Gear added, “Based on our 24 years of experience in the digital domain, we are delighted to bring unique fourth industrial revolution technology solutions to clients in the region. The response to the webinar has been overwhelming and we are expecting a large audience on Tuesday to participate in this webinar.”

Organisations interested in participating in the webinar can register online at https://www.cyber-gear.ai/webinar/

 

For more information, contact:

Sharad Agarwal

CEO

Cyber Gear

0506449103

Email: info@cyber-gear.ai

https://www.cyber-gear.ai

1 … 9 10 11 12 13 … 20
INTERESTING LINKS

Search

+